Assumptions, biases, testing until budget runs out.
Zero assumptions, make all your data useful.
Passively manage campaigns, weekly check-ins.
Managed 24/7 by ad-buyers and AI software we developed.
Prioritizes metrics that don't generate revenue.
Conversion-first approach, track useful metrics like ROAS.
Inexperienced & unqualified media buyers.
World class ad-buyers, designers, and data scientists.
Phoning in monthly reports.
Real-time analytics tracking using software we developed.
Long-term contract, weakened performance as months go by.
Monthly invoices so keep us at the top of our game.