Beyond Attribution -- Introducing The 1st Customer Intelligence Platform
What is a CIP?
Smart Audiences

Smart audiences that scale your brand.

Segment, build, and upload audiences seamlessly across multiple channels. Reach your target audience and maximize campaign impact with AI.
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What can I do with Audiences?

In short, Audiences allows you to . . .

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Supercharge retargeting and prospecting campaigns.

Utilize powerful audience segmentation to enhance your ad campaigns, reaching the right customers and driving better results for your business.
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Build segments and upload with other tools in minutes.

Effortlessly create highly targeted audience segments and seamlessly synchronize them across all your marketing channels.
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Smart Audiences prebuilt from your brand's data.

Select from 12 prebuilt Smart Audiences, each built for different use cases. Built based on Price, Buying Behavior, Customer Journeys, and Promotion.
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Build new audiences from customer data.

Effortlessly create new audiences or add to existing ones from Stiddle Profiles by using segments to add profiles that meet certain criteria.
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Audience LTV and Performance Insights

With every audience created in Stiddle, see real-time revenue and LTV analysis. Giving you the insights you need to better understand customer retention.

Seamlessly manage every audience.

Get a comprehensive overview of all your audiences in one place - whether it's audience destinations or audience size.
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Build complex audiences using conditions - powered by Stiddle data.

Define segments to create highly targeted audiences tailored from specific behaviors and actions.
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Upload audiences with marketing tools and ad channels.

Easily upload your audiences to with your preferred ad channels or add them to specific email marketing lists.
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Quickly preview everyone that's in an audience.

Quickly preview the profiles included in your audience to gain a clear understanding of the people who will be targeted.
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Export your audiences to a CSV with a click.

With just a click, you can export your audiences from Stiddle to a CSV file, providing you with easy access to the raw audience data.
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FAQs

Frequently Asked Questions

Have questions about Smart Audiences? We've got answers.
How do Audiences work?
Audiences are built using customer data gathered from Identity Resolution. When you build an audience and add people into it, you can sync it in real-time with your ad channels. This is great for prospecting and re targeting campaigns.
What integration connectors can I use with Audiences?
You can connect Stiddle to your ad channel connects to sync with. Find a list of all Stiddle's connector integrations here.
Are audiences synced in real-time with my ad channels?
Yes, all Stiddle Audiences have the option to sync in real-time - so as new people meet the audience criteria, they'll automatically be added to the audience.
Does Stiddle provide it's own data for my audiences or do I need to use my own?
Stiddle Audiences are powered by your customer data. You can segment and build audiences to sync with your ad channels in real-time. Stiddle does not provide audience data, other than the data Stiddle collects from the Stiddle Pixel and Identity Resolution.
What is the difference between Stiddle Audiences and standard ad audiences (like Facebook)?
Stiddle Audiences use customer data and first-party data collected from the Stiddle Pixel and Identity Resolution to build audiences in real-time. Native ad channels use 3rd party data that is inaccurate and customer data that needs to be synced manually.
How many Audiences can I create?
You can created and sync unlimited audiences from Stiddle.

All the tools you need to take action & scale.

Tools designed to help you analyze, optimize, and scale your marketing using better customer data.
Stiddle Pixel
The most persistent cookieless website tracking.
Campaign Intelligence
Manage ad reporting across multiple channels.
Attribution Modeling
Unlock profitable marketing channels.
Profiles
Profile views of every website visitor & customer.
Analytic Dashboards
Build & share live dashboards with accurate data.
Smart Audiences
Segment and sync customer data with other tools.

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